I help companies transform their brands using a proven, strategic approach, enabling them to connect with customers and grow their business.

 
 

Strategy

  • Mission, Vision, Values

  • Brand Audit

  • Competitive Audit

  • Customer Research

  • Positioning

  • Brand Attributes

Alignment

  • Branding Workshops

  • Brand Sprints

  • Culture Mapping

  • Vision Casting

Expression

  • Brand Promise

  • Unique Value Proposition

  • Manifesto

  • Core Messaging and Voice

  • Brand Identity

  • Creative Direction

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For almost 20 years, I have helped to build powerful brands, as a co-founder of a design and branding agency, and now as an independent consultant.

I use a proven, strategic approach to brand-building:

  1. Simplify the brand to its essential, core truths.

  2. Clarify the brand through authentic messaging.

  3. Amplify the brand identity using the power of design.

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The Brand Mountain Framework

 

Use this powerful worksheet to define the essential attributes of your brand.

 

Select Brand Strategy Clients

 
 

Get Your Free Brand Audit

Let’s schedule a time to chat on the phone, or if you are local to the Boston area, let’s meet to identify opportunities to transform your brand.